Skincare is Unisex? No way!

Having Good Skin Isn’t Exclusive to Women

By: Brielle Sparacino


DISCLAIMER: I am not a licensed authority in skincare, but due to my background in cosmetic retail for 3+ years, I am knowledgeable enough to give the following information in confidence.


Skincare has always been marketed towards women, but we are not the only members of the population who are allowed to have healthy, glowing skin.
For centuries, people of countless countries and cultures have valued the importance of skincare, but even now and especially in the United States, it is still widely regarded as a feminine ideal to want to have and maintain nice skin.

Because women in the modern age are taught that they need to reach an unattainable version of “beautiful,” they are sold any and every product that holds the promise of eternal youth, even if they aren’t familiar with the ingredients in the product or how it will react with their skin type.

There is still an abundance of women who are well into their adult years and have no clue what their skin type is, and if they don’t know, chances are there are much more men than women who don’t know their skin type either.

Engaging in the use of skincare has never been labeled as a concern for men on a national scale, whereas in other countries like South Korea, “. . . South Korean men spend more [money] on skincare than those in any other country,” according to an article written by Golda Arthur and published on BBC’s website.

Women generally have more skin concerns than men, and so they’re presented with a larger array of products targeting factors such as dryness and tightness in the skin, oily skin, aging (i.e. wrinkles and fine lines, especially on the forehead and around the eye and mouth areas), uneven skin texture, acne-prone skin and sensitive skin.

However, men have got to start somewhere, and figuring out your skin type is easy if you start paying closer attention to your skin. If you wake up in the morning and notice that the skin on your face feels tight but you develop oil on your forehead, nose and chin throughout the day, you probably have dry-combination skin.

If you feel like your skin is oily from the moment you wake up to the moment you go to bed, chances are your skin’s surface oil production is pretty high, meaning your skin is oily through and through.

If you’re prone to breakouts due to trying new products, you most likely have sensitive skin, and if you’re prone to breakouts in general, you need to look for treatments with salicylic acid in them; salicylic acid helps to reduce the severity of a breakout but shouldn’t be used daily or in large amounts if you have sensitive skin.

Most people aren’t interested in using more than about three to four products in their regimen, and so the simplest regimen is to cleanse, tone, apply a serum and moisturize twice a day, every day.

As previously stated earlier in this article, skincare has never been marketed as a concern for men nationally; luckily, certain skincare brands recognize this and have developed regimented kits for men to take advantage of.

For instance, skincare brands like Murad, Clinique and Kiehl’s all include starter kits in their lines for men who are new to skincare, with each kit holding three to five pieces inside.

These kits are a great tool for male beginners in particular because they are introduced to the basic everyday products and a simple routine, but they still have the option of implementing other products into their regimens later down the line if they so choose.

There is no need for men to feel like taking care of their skin is wrong, even if it’s frowned upon. Believe it or not, men deal with self-esteem issues the same way women do.

By deciding to start taking good care of your skin, you start liking what you see on the outside, which will make you feel good on the inside.

Gentlemen, stop listening to the white noise of judgement and do something good for yourself. You’ll be glad you did.

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